YOUR GLOW UP ERA AWAITS.

REINVENT YOUR STYLE AND REBRAND YOURSELF.

For women 40+ ready to ditch fast fashion and design a sustainable style and aligned brand they love.

HI GORGEOUS, I’M AMANDA

52 y/o sustainable stylist and brand alchemist.

With over a decade as a photographer and 20 years in fashion,

I’ve helped women in their 40s, 50s, and beyond transform their closets—and their lives. Through personal styling, branding photoshoots, and my signature Brand & Style Essence Mapping System, I empower forever fabulous women to shed outdated stories and step into wardrobes—and identities—that radiate confidence.

After two decades in fashion and a decade as a portrait photographer, I’ve learned this: style isn’t superficial. It’s the bridge between who you are and how the world sees you. True confidence comes when your closet aligns with your values, your body, and the bold, authentic woman you’re becoming.

That’s why I created the Fashion Freedom Formula—a step-by-step process to help you ditch fast fashion, define your signature style, and curate a sustainable wardrobe that actually feels like you. No trends. No rules. Just your essence, amplified.

My mission? To redefine what “aging gracefully” means. Forget fading into the background. Together, we’ll create a personal brand and style that turns heads, opens doors, and proves the best chapters of your life are still unwritten.

Because midlife can be your moment.

| GLOW UP SUCCESS STORIES |

  • “Amanda gave me the confidence to express my creativity through accessories,

    which has been so much fun. I just look at the images that Amanda took and I just feel differently about myself.”

    FI

  • "I just wanted you to know how much you have helped me,

    not just the fashion side of things but it also how you made me think about my future in a much more positive way and I cannot thank you enough."

    LINSAY

  • “Working with Amanda was fabulous, not only for my midlife style re-invention,

    but as a major up-levelling for my personal brand. I’m loving my new look and confidence especially with with the colours I can wear."

    TANYA

| HOW I CAN HELP YOU |